Home | Buy back 20+ hours a week in 6 months.
Kenric Tan is an entrepreneur & business coach helping stuck founders improve leadership build more resilient businesses. Transform your organization from the inside out and get more of your time back

Introduction
Hello I'm Kenric. I've spent the last 6+ years helping businesses figure out how to grow smarter, not harder. As a fellow founder, and the Global Director of Business Development at Water & Shark, I get to work with a diverse set of founders on the daily.
I've also worn a bunch of different hats along the way—marketing manager at an apparel company, e-commerce manager at a tech startup, and even spent some time in the wild west of cryptocurrency business development. Each experience taught me something new about what makes businesses tick (and what makes them break).
Here's the thing about me—I've been in your shoes. By 23, I had started 5 businesses. Four of them failed, but one didnn't, and I was able to automate it successfully. Those failures taught me more about what actually works than any textbook ever could.
📌 I now coach founders and entrepeners and teach them how to buy back at least 20+ hours/week in just 6 months with my paid coaching program: The Zero Dawn Protocol.
📌 I also write a free weekly newsletter: The Zero Dawn Method, that gives fellow founders and entrepreneurs a back-stage pass to learn how to build teams, empower your people, and build a business you don't grow to hate.
✅ My goal? To help more business owners and founders buy back time so you can focus on what you do best, so you can build a future where you will work ONLY on the things you want, with ONLY people you like and ONLY on the things you know you are world-class at.
How I Can Help

1. Introductory Call (Free)
In 30 minutes, I'll help you identify at least one problem that's actually costing you sleep (and money), then show you what I would do to fix it. No fluff. No generic advice. Just laser-focused clarity on what to fix next.
For founders, entrepreners, and business leaders who:
Have a specific growth challenge costing you sleep (and money)
Are ready to invest in solutions.
Can implement recommendations within the next 30 days
Want honest feedback about what's really blocking their growth
You want to start building systems that scale without you being the bottleneck
Price:
FREE
Join 20+ founders who have booked this call and have unlocked what they need to do next..
What other founders have to say:
"Working with Kenric helped me figure out how I needed to build a system to manage my remote team. In just one 60-min call, I was able to create a Trello dashboard from scratch after taking inspiration from the one he used to run his team at Growe Supply. His methodology and approach to mapping out the moving parts, and what was missing from my existing setup was exactly what I needed to break through this problem."
- Aeon, Founder at Caartn
"Working with Kenric helped me strengthen the core of our inner team by creating real accountability across the board. In just a few weeks, I was able to delegate with confidence and elevate my role to focus on more strategic work. His thoughtful approach to team structure and clear communication was exactly what we needed to break through the challenge of everyone wearing too many hats. Kenric didn’t just guide me, he helped the whole team work better together, and that made all the difference."
- Kean Keat, Founder at Limteh
"Kenric completely changed the way I think about acquiring new customers and most importantly, turning these customers into loyal, repeat buyers. His insights and guidance on both acquisition and retention gave me a clear, actionable strategy and it works amazingly. If you're struggling to retain sales or not sure how to make the sales funnel work for your business, you need to work with him. He simplifies the process and delivers real, measurable, high quality results." - Zhen Yu, Founder
"Kenric's ability to condense complex problems into its simpler parts is impressive. Real-life business problems are never as clear-cut as shown in textbooks, and Kenric was always able to figure out key assumptions, apply simple concepts to difficult problems and identify the root cause to move the business case forward - all within a short workshop." - Ng Wei Lun, Operations Manager at Mtech Singapore
"Kenric transformed how I think about e-commerce marketing. His insights on digital sales strategies open my eyes. If you're serious about growing your online business, you need to work with him."
- Anthony, Founder at Woodlands Plants
"Kenric was instrumental to my company. He came in at a time when I was struggling to grow my monthly revenue from $4k, and I tried everything in my power at the time to grow. However, nothing seems to work. It was only until when Kenric took a look at it and realized immediately where the problem areas were, and introduced a systematic way to solve issues did we make any meaningful progress. Once the issues were solved, our revenue went up to $40k/month in the next 6 months. If you are struggling to grow your business, and are stuck at a growth ceiling, you need to talk to Kenric." - Iris, Co-Founder at Growe Supply

2. Newsletter - The Zero Dawn Method (Free)
The Zero Dawn Method is a five-minute weekly newsletter designed for new founders and entrepreners who desire to learn how to build teams, empower your people, and build a business you don't grow to hate.
Why Subscribe:
Kickstart your Mondays with my top story, lesson, and quote for the week gathered over 5+ years of building businesses.
Learn the tactics and mindset I used to build my 7-figure online business that continues to grow without me, that helped me survived 4 buinsess failures that almost bankrupted me twice.
Learn the methods I used to build my people and teams that continuously build my growing 7-figure business without much of my input.
Get opportunities to engage with me and the Zero Dawn team.
Get exclusive invites to in-person/virtual events. (Industry events, networking events, private dinners, breakfasts...etc)
+ Get a FREE assessment (Worth USD$199) that will score your business to show you how resilient your business actually is and show you which areas to improve. (pulled directly from my coaching program: Zero Dawn Protocol)
💡 Perfect for first-time entrepreners, business owners, founders managing a team for the first time or business leaders from corporate looking to start a business from scratch and feel overwhelmed on what to do next.
Price:
FREE
Join 0+ readers.
Read it First:
Newsletter Sample 1
Newsletter Sample 2
Newsletter Sample 3

3. Coaching - The Zero Dawn Protocol (Paid)
The Zero Dawn Protocol is developed by Kenric Tan to help any entrepreneur buy back at least 20 hours of their time/week in 6 months. The goal of this program is to coach founders on how to build a more resilient company using simple, time-tested and scalable frameworks to build stronger teams, and stronger systems that ultimately helps founders buy back their time.
What's Inside:
6 Core Modules - Implementing this fully will unlock at least 10 extra hours/week.
1 Bonus Module Unlock - Implementing this fully will unlock at least another 10 hours/week.
Completion Bonus - 1-months worth of Zero Dawn Entrepreneurs Circle. (Worth USD$299/month)
💡 Perfect for entrepreners, business owners and founders that are currently struggling to break through to the next level for the longest time, and have tried everything, and nothing works.
Challenge & Investment protection:
If you engage us to implement the Zero Dawn Protocol on your company, complete the entire coaching program, exactly as instructed, in the recommended order in 6 months (180 calendar days) or less, Zero Dawn Pte. Ltd. will refund your company the full amount paid to us to implement the Zero Dawn Protocol, (In the form of in-store credit) as a form of investment protection.
Price:
USD$12,000
Join 6+ founders and entrepreners that bought back at least 20+ hours/week.
What other founders have to say:
"Working with Kenric helped me figure out how I needed to build a system to manage my remote team. In just one 60-min call, I was able to create a Trello dashboard from scratch after taking inspiration from the one he used to run his team at Growe Supply. His methodology and approach to mapping out the moving parts, and what was missing from my existing setup was exactly what I needed to break through this problem."
- Aeon, Founder at Caartn
"Working with Kenric helped me strengthen the core of our inner team by creating real accountability across the board. In just a few weeks, I was able to delegate with confidence and elevate my role to focus on more strategic work. His thoughtful approach to team structure and clear communication was exactly what we needed to break through the challenge of everyone wearing too many hats. Kenric didn’t just guide me, he helped the whole team work better together, and that made all the difference."
- Kean Keat, Founder at Limteh
"Kenric completely changed the way I think about acquiring new customers and most importantly, turning these customers into loyal, repeat buyers. His insights and guidance on both acquisition and retention gave me a clear, actionable strategy and it works amazingly. If you're struggling to retain sales or not sure how to make the sales funnel work for your business, you need to work with him. He simplifies the process and delivers real, measurable, high quality results." - Zhen Yu, Founder
"Kenric's ability to condense complex problems into its simpler parts is impressive. Real-life business problems are never as clear-cut as shown in textbooks, and Kenric was always able to figure out key assumptions, apply simple concepts to difficult problems and identify the root cause to move the business case forward - all within a short workshop." - Ng Wei Lun, Operations Manager at Mtech Singapore
"Kenric transformed how I think about e-commerce marketing. His insights on digital sales strategies open my eyes. If you're serious about growing your online business, you need to work with him."
- Anthony, Founder at Woodlands Plants
"Kenric was instrumental to my company. He came in at a time when I was struggling to grow my monthly revenue from $4k, and I tried everything in my power at the time to grow. However, nothing seems to work. It was only until when Kenric took a look at it and realized immediately where the problem areas were, and introduced a systematic way to solve issues did we make any meaningful progress. Once the issues were solved, our revenue went up to $40k/month in the next 6 months. If you are struggling to grow your business, and are stuck at a growth ceiling, you need to talk to Kenric." - Iris, Co-Founder at Growe Supply
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